Ottawa SEO – 4 differences between companies that use it and those that don’t

Ottawa SEO

If you want to know more about the edge that Ottawa SEO can give to your business and what’d the difference between the companies that use good Ottawa SEO practices and those that don’t, you’re in the right place. Here we’ll tell you how search engine optimization can give you an edge in the Canadian Capital.

When you want your website to show high in Google’s search results and gain notoriety in the Canadian Capital, there is one option that is bound to give you strong results; Ottawa SEO. But for search engine optimization that puts you in the top results, there are no cheap or free routes.

If you want your website to rank on the first page of Google, it all boils down to one thing: good Ottawa SEO takes time – a lot of time. It can take Google up to 4 months to index new webpages and give them their definite position on the first page of search results if you have used good SEO techniques.

As long as SEO might take however, one thing’s for sure, if your website is not using good search engine optimization techniques, the likelihood of it appearing on the first page is pretty slim.

In this post we’ll explore the advantages and the competitive edge you’ll get from using long-term SEO techniques for your business in the Canadian Capital. We’ll also show you examples of how websites that use proper SEO protocols perform comparatively to those who don’t.

Ottawa SEO

Do you really need Ottawa SEO?

Before we compare websites that use Ottawa SEO and those that don’t, you might be wondering if your business actually needs to use search engine optimization techniques. While many Ottawa SEO experts will tell you that every company needs to have a strong online visibility, it’s not always the case.

At NikoSEO we enjoy taking on new clients, but we also have a conscience and prefer to sleep at night. Honesty and transparency have been the cornerstones of our success. If SEO isn’t appropriate for a business owner — at least not for the moment — they have the right to know.

Before you can decide whether SEO is right for your business, you’ll need to ask yourself the following questions:

Do you actually need a strong online presence?

This is the first question you should ask yourself to determine whether or not you need to rely on Ottawa SEO. If you can grow by word of mouth and referrals only, then a strong online presence might not be required.

How many clients do I need to reach if internet visibility is a priority?

Answering this question will give you a good idea whether or not Ottawa SEO is the choice for you. While any business with a website can get new customers, being on the first page of Google results will give you more than 30% of all search traffic and generate a massive amount of leads.

Ottawa SEO

Need to appear on the first page of Google?! Contact us today for a free assessment of your website!

Difference between websites that use Ottawa SEO and those who don’t

Now that you’ve determined whether Ottawa SEO is the right match for your business or not, let’s compare how websites with good SEO protocols do when compared with those who don’t.

  1. Websites that use good Ottawa SEO have a better credibility than those who don’t.

If your website ranks on the first page of Google, it’s bound to earn more respect from potential customers, gain more credibility, and will seem more legit. This, in turn, will help you generate more leads.

At NikoSEO, we’ll spend time enhancing and adding content, increasing your webpage speed, and researching keywords to help your site rank on the first page of Google. Contact us today for a free assessment of your website.

  1. Companies that invest in SEO see their website continue to perform well long after the original investment.

One of the most significant advantages of Ottawa SEO is that it works for you continuously, 24 hours a day, seven days a week. The money you put into your website today will pay off for years to come.

Unlike sponsored advertising, the SEO content we’ll publish on your website doesn’t vanish when your funding runs out.

Ottawa SEO
  1. Websites that use good SEO will boost PPC campaigns

Google ads (PPC) and unpaid (SEO) marketing tactics complement each other beautifully. PPC helps your site appear at the top of sponsored search results, whereas Ottawa SEO helps your site appear at the top of organic search results. Having both results appear at the top of the search engine results page strengthens your brand’s reputation and demonstrates that you aren’t just paying to be on top.

  1. Websites that use SEO end up reaching more people

While most marketing strategies are focused on a certain target group, Ottawa SEO may help you attract anyone with intent at any given time, regardless of where they are in the purchase funnel. You can attract more prospects who may be interested in conducting business with you if you target keywords rather than demographics, as you might with PPC or social advertising.

If all of these reasons convinced you to use SEO to generate leads for your company, contact us today! At NikoSEO the success of your business is our number one concern.

We’ll first give you a free assessment of your website. We’ll then develop a list of keywords for which you’d like to be ranked. Then, to broaden it, we’ll use keyword research tools.

Finally, we’ll conduct competitive research to narrow your list by determining who your competitors are, what keywords they rank for, and where they have backlinks. We’ll use all this information to create an effective Ottawa SEO strategy for your website.

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